Magna Tyres Group expands globally with the purchase of Tirepoint, one of South Africa’s largest tire dealers. Established in 2004, Tirepoint operates in Gauteng, KZN, and Western Cape and has built a reputation as a leading tire dealer and service provider in South Africa. With a strong background in the tire industry and a focus on customer-centric business practices, Tirepoint is an independent and multi-branded organization with strong supplier connections. This allows the company to consistently meet its clients’ needs.
Michael de Ruijter, President & CEO of Magna Tyres Group stated: “We are excited to welcome Tirepoint to the Magna Tyres Group family. With their expertise and excellent longstanding reputation as well as their ability to satisfy customers with tailor made solutions, Tirepoint is a valuable addition to our global network. It perfectly fits our joint belief of ‘Customer First’ mentality.
With the addition of Tirepoint, our position as largest second tier supplier of Off-The-Road tyres and service provider in the world has been further strengthened. Moreover, it’s a giant step forward in our well executed ‘Buy & Build’ strategy. With this acquisition, The Magna Tyres Group employs over 700 dedicated employees across the globe. We are well ahead of our ultimate goal to surpass our turnover by Ђ 600 million before 2026. Furthermore, it accelerates our growth on the African continent tremendously.”
Andrew Cameron, CEO of Tirepoint South Africa states: “As with everything you need to remain relevant, flexible and able to adapt with the times. To this end, we are very excited about the transaction with Magna Tyres and the extra benefits that will become available for our customers. We believe there is good synergy, like-mindedness and an opportunity to grow the business to a new level. We are looking forward to this new chapter in Tirepoint’s life and being a part of Magna Tyres’ success!”