Magna Tyres Group has launched a brand new tool, the Magna Tyres Portal, in order to respond to the current market developments as well as the dealers’ need for an online platform that covers the entire process from providing information to ordering tyres. The demand for an online platform with 24/7 access to both the range of products and extra supplies has grown. Magna Tyres Group started to roll this out and developed a world class system, tailored to the needs of the market. As result, the tyre manufacturer will be able to quickly assist dealers and offer them comprehensive choice. The portal will initially only be accessible to users in Europe, but preparations have already been made to quickly roll out the portal in other continents as well. The main reason for this step-by-step introduction are the continent specific adaptations such as local stocks.
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